#372 Building a Strategy for 2017 with Simon Kingsnorth

In this week's podcast, Andy is joined by Simon Kingsnorth, Global Head of Digital Marketing at Citi Bank, to discuss building a digital strategy for 2017. Simon discusses where technology is headed, the trends that we are seeing and how they might impact our strategies.

Simon also discusses structuring your business for digital and predicts which trend he feels will have the biggest impact in 2017.