Three Common Sales Challenges

In this episode, Brian Walsh joins us to address three sales
challenges frequently encountered by salespeople and what they can
do to solve them. He discusses:

Getting your buyer to rethink the way to address their
problems after you’ve entered the account later on in their
decision process. (01:34)

What to do if you don’t have access to the Economic Buyer.
(9:26)

How to identify and develop a Champion. (14:12)


Here are some additional resources:

Getting to the Economic Buyer | Ascender Course

https://rb.gy/sqo9a



Validating Champions | Ascender Course

https://rb.gy/wlanl



Essential Questions to Help You Become a Better Salesperson |
Ascender Article

https://rb.gy/1s69l



The Outcome Conversation | Podcast

https://rb.gy/sn7ql




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