The First Meeting

The first meeting with a customer is typically hard-won, so you
want to get it right. It will lay the foundation of not only your
relationship with the individual you speak to, but the balance of
your deal. Antonella O’Day shares tips to set you up for a
successful first meeting. She covers:

The goal of the first meeting and how to prepare.

Sending an agenda in advance.

Opening up a cagey customer.

“Managing the clock” during the meeting.

Taking command of the next steps.


Here are some additional resources:

Effective Pre-Call Planning | Ascender Course

https://bit.ly/43TKcmX



Preparing for and Engaging in Virtual Meetings | Ascender
Course

https://bit.ly/43nqekx



Own the Next Step in Your Sales Meetings | Podcast

https://bit.ly/3oNgSjb




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