Moving Up and Down in Organizations

Moving Up and Down in Organizations

Discover the mantra you can use to successfully navigate opportunities that require you to move up and down in organizations. Hear John Kaplan’s tips for continually building a business case that maps the technical capabilities of your solution to the...
15 Minuten
Podcast
Podcaster
The Audible-Ready Sales Podcast is a weekly show featuring B2B sales leaders and revenue-driving executives, who share their best insights on how a focus on sales effectiveness can help companies increase revenue, improve sales margins and gain market....

Beschreibung

vor 3 Jahren
Discover the mantra you can use to successfully navigate
opportunities that require you to move up and down in
organizations. Hear John Kaplan’s tips for continually building a
business case that maps the technical capabilities of your solution
to the required capabilities for different decision makers in an
organization. He explains what the mantra is, how you can build it
through customer conversations, and leverage it to get champions to
sell on your behalf.
Here are some additional resources

Align with the Buying Process: The Power of the Mantra 

https://bit.ly/3tFoUZ5

Why You’re Struggling With Metrics in the Sales
Conversation 

https://bit.ly/3lgdoQg

Navigating the Decision Process With Multiple Buyers
[Podcast] 

https://spoti.fi/3AhqEKU



Check out this and other episodes of The Audible-Ready Podcast at
Apple Podcasts , Spotify , or our website .

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