Finding the Business Pain w/ John Kaplan
Attaching to a big business problem gets you access, funding and
urgency. How do you find the pain and then how do you attach your
solution to it? John Kaplan covers: - How salespeople can get
credit for helping buyers solve big business problems. -...
11 Minuten
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The Audible-Ready Sales Podcast is a weekly show featuring B2B sales leaders and revenue-driving executives, who share their best insights on how a focus on sales effectiveness can help companies increase revenue, improve sales margins and gain market....
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vor 3 Jahren
Attaching to a big business problem gets you access, funding and
urgency. How do you find the pain and then how do you attach your
solution to it?
John Kaplan covers:
- How salespeople can get credit for helping buyers solve big
business problems.
- How to attach decision makers and champions to their company’s
big business pains in a way that supports your success.
- How to align your differentiation to solving business pains to
improve your ability to beat competition and win.
Here are some additional resources on attaching to business
pains:
- Helping Buyers Reach Their Own Conclusions [Podcast]
-https://apple.co/2S7lfop
- Executing Effective Discovery [Podcast]
- https://apple.co/3xqbstD
- How to Enable Reps to Sell Higher [Podcast]
- https://apple.co/3gEgexP
Check out this and other episodes of The Audible-Ready Podcast at
Apple Podcasts, Spotify, or our website.
urgency. How do you find the pain and then how do you attach your
solution to it?
John Kaplan covers:
- How salespeople can get credit for helping buyers solve big
business problems.
- How to attach decision makers and champions to their company’s
big business pains in a way that supports your success.
- How to align your differentiation to solving business pains to
improve your ability to beat competition and win.
Here are some additional resources on attaching to business
pains:
- Helping Buyers Reach Their Own Conclusions [Podcast]
-https://apple.co/2S7lfop
- Executing Effective Discovery [Podcast]
- https://apple.co/3xqbstD
- How to Enable Reps to Sell Higher [Podcast]
- https://apple.co/3gEgexP
Check out this and other episodes of The Audible-Ready Podcast at
Apple Podcasts, Spotify, or our website.
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