B2B Marketing: Selling to enterprises digitally | PAP#091

What works for EyeEm in terms of B2B marketing? Our CMO Philipp
Werner is getting down to the nitty-gritty with Matthias and
Fabian who run the enterprise-focused marketing activities at
Berlin-based photography community and stock image marketplace
EyeEm. Quite openly the guys share the tooling they use, what
their team looks like and even give us a glimpse into their
marketing efficiency metrics. If lead generation is a topic of
interest to you – this is your episode!