How hypes arise, can mislead us and how to see past them with researcher and writer Gemma Milne - 045

How hypes arise, can mislead us and how to see past them with researcher and writer Gemma Milne - 045

42 Minuten

Beschreibung

vor 3 Jahren

Our topic today is Hype. Hype gives complex information some wow
factor. But hype has a dark side, too.


It can mislead. It can distract. It can blinker us from seeing
what is actually going on.


In her book “Smoke and Mirrors – How Hype obscures and how to see
past it” scottish researcher and writer Gemma Milne reveals hype
to be responsible for fundamentally misdirecting or even
derailing crucial progress.


From AI, quantum computing and brain implants, to cancer drugs,
future foods and fusion energy, there are many hypes currently
out there.


Gemma is known for various publications around the globe for
example in the Forbes magazine, BBC or the Guardian.


Read Gemmas Book


Follow her on Twitter


Visit her Website


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