PlanAs´Lubomila Jordanova about real climate sustainabilty and founding in the ESG sector

Our guest Lubomila Jordanova is currently one of the most
influential founders in the European green tech landscape.
Originally based in the London investment scene, she moved to the
Berlin startup scene in 2017 to found Plan A with her co-founder
Nathan Bonnisseau.


Over the past few years, the Berlin-based startup has developed a
CO2 reduction tool that allows companies to automatically
calculate their emissions and supports its customers in their
decarbonization strategies.


We spoke with Lubomila about how to found in the ESG sector at a
time when that was not hip, about the sustainability myths and
about further expansion plans.


We thought the topic fit perfectly into the discussions around
the UN climate summit #COP27 and our mission in the
#TransformationUniverse - the closer integration of business
expertise and politics.


Meet Lubomila:


https://www.linkedin.com/in/ljordanova/