Sustainability Claims & Validations

The topic of this episode is Sustainability Claims &
Validations. 





How can sustainability comms be made appealing to the
consumer? Which sustainability claims do customers care most
about? And what can the industry do to ensure a clearer
understanding of sustainability claims?





For this episode, we were joined by Jie Zhou, Bianca Foley and
Liv Simpliciano.





You can find out more about Jie Zhou and the report on
https://www.cisl.cam.ac.uk/directory/jie-zhou-programme-manager-sustainability-hub-and-accelerator-team
and on
https://www.cisl.cam.ac.uk/resources/publications/net-zero-business-transformation-framework-accelerating-change-era-turbulence 





You can find out more about Bianca Foley on
https://biancaffoley.com/ or on Instagram @biancaffoley





You can find out more about Liv Simpliciano, Fashion Revolution
and the Good Clothes, Fair Pay campaign on
https://www.fashionrevolution.org/good-clothes-fair-pay/ or on
Instagram @fash_rev



You can find out more about SABINNA on www.sabinna.com or on
Instagram @sabinna_com