Sonja Pierer, Country Manager Intel Germany: Semiconductors: Europe’s Next Big Leap?

 Many believe Europe lags behind in semiconductor
innovation, constrained by outdated industry standards. But is
this really the case? Let's dive deeper and challenge this
notion.


In reality, with leaders like Sonja Pierer,
Europe is making monumental strides. Intel´s investments
will contribute to the EU's goal of bringing back 20% of
global semiconductor manufacturing capacity to the region by
2030. This is not just a goal—it's a transformation in action.


Join us on the latest episode of the Transformation Leaders
podcast, hosted by René Esteban, as we explore
the future of Europe’s tech industry with Sonja Pierer.


#Innovation #Transformation #Semiconductor


About Sonja Pierer (LinkedIn): Sonja is Intel's
Country Manager for Germany—so to speak, the face of Intel in
Germany. In parallel, she heads Digital Sales for Europe, the
Middle East, and Africa. Sonja started her career with Cisco,
where she held various Enterprise Sales positions covering
customers from different segments. Further steps in her career
included being Head of Sellers B2B German Marketplace at
Amazon,Managing Director at Experis and various senior positions
at NCR Corporation and VCE / Dell.


About René Esteban (LinkedIn):
René Esteban is Founder and CEO of FocusFirst. As a former senior
leader in a Fortune 500, he found that too many transformation
projects take too long, waste money, and annoy key stakeholders –
and that there must be a way to accelerate business
transformations sustainably. Today, this belief unites an
international FocusFirst team consisting of former top executives
and subject matter experts. He is an international keynote
speaker, author and senior advisor for top executives to achieve
challenging goals and accelerate complex transformations.


About FocusFirst (LinkedIn):
FocusFirst is a boutique consulting firm for transformation &
strategic change projects. We are the specialised firm in the
industry that combines former top executives and an award-winning
method to accelerate transformations. This unique “double helix”
of capabilities equips us to help our customers deliver results
faster against demanding business goals. Executives work with
FocusFirst to develop organisations, structure & accelerate
transformations. FocusFirst works with leading Fortune 500
companies such as Merck, Novartis, E.ON, BASF, as well as
established mid-sized companies.


More information: www.focusfirst.com