Starting a new CRO role? What to Assess with Terry Tripp

In this curated episode of the Revenue Builders Podcast, John
McMahon and John Kaplan on the Revenue Builders podcast as they
sit down with Terry Tripp, the Chief Revenue Officer at Tynes. In
this insightful episode, Terry shares his experiences and key
strategies for navigating the critical first steps as a Chief
Revenue Officer (CRO). From understanding the team and connecting
with customers to identifying early opportunities, Terry provides
valuable insights for both new and seasoned CROs.


KEY TAKEAWAYS


[00:01:31] Understand the team: Prioritize one-on-one
conversations with each team member to grasp goals and
perspectives.
[00:02:56] Explore customer insights: Delve into how customers
use the solution, identify problems, and collect valuable
feedback.
[00:03:19] Seek early wins: Listen for blockers to tackle and
discover near-term growth opportunities for quick
successes.
[00:08:40] Importance of sales process: Establish a common
language, facilitate scalability, and ensure consistency for
training and forecasting.


HIGHLIGHT QUOTES


[00:01:31] "The first thing for me is really getting to
understand the people... one-on-one conversations with every
single person in my organization."
[00:02:36] "I really wanted to get into the shoes of our
customers and understand really what's driving them to tackle
this problem and choosing to tackle it with us."
[00:06:00] "You've gotta get everybody speaking the same
language... important part of a well-defined process is everybody
understands what it means when a deal is at a certain
stage."
[00:06:57] "If you don't have a well-defined sales process, you
can't really see any patterns."
[00:07:28] "It's a great way to kind of bring those two together
and look for those enablement opportunities that probably aren't
isolated."


Listen to the full episode with Terry Tripp
through this link:
https://revenue-builders.simplecast.com/episodes/perfecting-the-process-with-terry-tripp


Check out John McMahon’s book here:
Amazon Link: https://a.co/d/1K7DDC4


Check out Force Management’s Ascender platform here: 
https://my.ascender.co/Ascender/