Coaches vs. Champions with Anne Gary

Force Management Facilitator Anne Gary joins the Revenue
Builders. Anne is a skilled sales consultant and trainer with
more than 20 years of experience in direct and indirect and
channel sales, sales management, sales development, and sales
operations. John and I both worked with her at PTC – she was
there when PTC was a startup and helped us grow to a $10 billion
dollar market cap. Anne spends her time now working with
companies and leadership teams – helping them improve their sales
performance and helping their reps grasp those key sales
fundamentals that are so critical.


In this episode, John McMahon and Anne Gary talk about the
MEDDICC concept of Coaches and Champions. They discuss common
mistakes salespeople make distinguishing a Coach from a Champion,
as well as what sales leaders need to do to push their teams to
identify and test the coveted role. 


 


Additional Resources:


Connect with Anne Gary on LinkedIn:
https://www.linkedin.com/in/anne-gary-a054aa96/



Listen to our first conversation with Anne:
https://podcasts.apple.com/us/podcast/finding-your-champion-with-anne-gary/id1610203369?i=1000567466279


Check out John McMahon’s book here:
https://www.amazon.com/Qualified-Sales-Leader-Proven-Lessons/dp/0578895064