Reduce Sales Cycles and Improve Customer Engagement Using AI

Artificial intelligence (AI) is finding its way into sales
technology, but how can AI impact sales performance and revenue
growth? 


This week, Doug Bushée and Betsy Gregory-Hosler speak with
Gartner Senior Director and Analyst Robert Blaisdell to hear how
AI helps sales organizations better align to buyer preferences
for seller-free engagement and multithreaded sales experiences.
Listeners will also hear how AI also enables CSOs to reduce sales
cycles and increase forecasting accuracy.


Robert Blaisdell is a Senior Director Analyst in the Gartner
Sales Research and Advisory Practice. He covers all aspects of
sales, but has a primary focus on current customer management and
growth via account planning best practices and strategic key
account management.  


Robert has 20 years of experience in strategic account
management, account planning, sales enablement, strategic
planning and marketing. Most recently he worked as the Senior
Director of Sales and Account Management Strategic Planning and
Execution at Express Scripts. In his role, he led the division of
the sales and account management organization of seven
departments in the areas of strategic planning, execution and
operations. Robert has extensive experience driving the
development and implementation of internal and external business
solutions, methodologies and best practices to increase customer
retention and account growth. 


He is leader for research with the Sales Strategy and Leadership
Key Initiative.