19. Bud Light - Marketing at it´s finest!

Welcome back Transatlantics! This is our secopnd episode in
English.


We that means, Robert (Toronto CA) and Patrick (Dresden GER),
friends for more than 17 years and devided by a frew thousand
Kilometers. But distance doesn´t matter for a real friendship.


With this podcast we are exchanging thoughts, want to provoke a
bit your gray cells and want to have lot of fun. But our main
goal is to compare the Canadian/US news against German news.


Today we´re diving into a marketing decision wich has caused a
lot of trouble and questions.


Forbes


Tagesschau


NY Times


NY Post


Forbes


NY Post